Huey’s Son Official

Phi Beta Sigma BLU BOX

Seasonal Subscription Box

Includes 2-5 premium items per box valued at +$100

Exclusive Paraphernalia

for the Inclusive We.

FALL BOX

NOW TAKING SUBSCRIBERS

THEME: HOMECOMING

After selling out subscriptions for the Summer box, we are adding more subscription seats for brothers this fall. Subscribing now, you will receive your first box in late September. Your NEXT billing charge will be in November for the Winter Box. If you subscribed to the Summer Box, you're automatically subscribed to the fall.

FALL BOX

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SUBSCRIBE NOW

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CLOSES AUGUST 15

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FALL BOX 〰️ SUBSCRIBE NOW 〰️ CLOSES AUGUST 15 〰️

Step 1

Read all you can expect from the Blu Box. Then click Subscribe.

Step 2

Complete your Sigma Style profile and survey with accuracy.

Step 3

Share your unboxing with us!

Fall Box deadline is August 15th, subscribe by the 15th day of the month before shipping to be included in that season's shipment.”

About the Blu Box

Step into a new level of style, pride, and brotherhood with the Huey’s Son Blu Box, a premium subscription experience created exclusively for the men of Phi Beta Sigma and those who respect what it stands for.

Each box includes 2-5 premium-quality, exclusive items, including apparel, accessories, lifestyle products, grooming tools, and more.

The Blu Box is currently $95.00, including shipping. Price is subject to change per season. Subscribers lock in their price at the rate subscribed to. Each box includes items valued at +$100. Subscribe by the 15th day of the month before shipping to be included in that season's shipment. If you subscribe after a deadline, you will automatically be added to the next season’s box. The upcoming seasonal boxes are slated to ship in June, September, December, and March 2027.

The Huey’s Son and the Blu Box are licensed vendors/products and not affiliated with Phi Beta Sigma IHQ Blu Culture Collections.

Summer Box: SOLD OUT.

Fall Box: August 15th Deadline/Renewal Date

Winter Box: November 15th Deadline/Renewal Date

Spring Box: February 15th Deadline/Renewal Date

This includes a curated collection of licensed apparel, accessories, and lifestyle essentials designed to elevate how you represent—every day. Each delivery blends modern style with Sigma identity, giving you pieces that transition seamlessly from casual settings to professional environments.

Each Blu Box is thoughtfully assembled and may include:

  • Premium Sigma-branded apparel (hoodies, polos, tees, outerwear)

  • Refined accessories (hats, wristwear, ties, small leather goods)

  • Grooming & lifestyle upgrades (self-care, wellness, travel essentials)

  • Exclusive drops only available to Blu Box™ members

  • Brotherhood-driven items that reflect legacy, culture, and pride

Cancel any time prior to the season subscription window deadline (the 15th of the month before shipping). Canceling after a season’s subscription deadline will result in the processing of your order and cancellation beginning the following season.

There are no returns on the Blu Box, and all sales are final.

Box price is subject to change per season. Subscribers lock in their price at the rate subscribed to.

Read all our store policies here.

Every item is selected to ensure you not only look the part—but live it.

Whether you're in the boardroom, at a chapter event, traveling, or just moving through your day, the Blu Box is built for men who:

  • Take pride in representing Phi Beta Sigma

  • Value quality, style, and presentation

  • Appreciate both bold and subtle expressions of identity

  • Move with purpose in every space they enter

Why Blu Box?

Because representation should never be average.

The Blu Box delivers a balance of:

  • Signature Sigma branding where it matters

  • Elevated, non-branded essentials for versatility

  • Limited, exclusive items that set you apart

  • Licensed vendor for Phi Beta Sigma Fraternity, Inc.

No guesswork. No wasted pieces. Just a consistent upgrade to your wardrobe and lifestyle.

The Blu Box is launching with a select group to ensure quality, exclusivity, and attention to detail. Early members will gain access to founding drops, limited editions, and future perks.

FAQ’S

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Seasonal Subscription Boxes

The Huey’s Son and the Blu Box is a licensed vendor /product and not affiliated with Phi Beta Sigma IHQ Blu Culture Collections.

Summer Box

Theme: It Only Took 3

Ships Late June

Fall Box

Theme: HOMECOMING

Ships Mid-Late September

Winter Box

Theme: TBD

Ships Mid-Late December

Spring Box

Theme: TBD

Ships Mid-Late March 2027

Learn more about additional Sigma Products

Ships separate from Blu Subscription Boxes

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